PREVAGE ^®

Art Direction, Global 360 Campaign
Elizabeth Arden introduces an innovative first-of-its-kind invisible invisible skin shield formulated to help reverse signs of aging and visible environmental damage. PREVAGE® with Idebenone, a powerful antioxidant, combines effective pollution protection with brightening properties to correct past damage and safeguard the future of your skin. For its launch and accompanying 360-degree campaign, we aimed to emphasize this key ingredient and its molecular formula in a way that effectively and clearly communicates its remarkable benefits.